LinkedIn AI Search is Reducing Traffic by 60

How LinkedIn’s AI Search is Reducing Traffic by 60%?

Posted on February 5th, 2026 by Allen Glenn

The digital marketing landscape just experienced a seismic shift. LinkedIn recently revealed that Google’s AI-powered search features caused non-brand awareness traffic to decline by up to 60% across certain B2B topics, even while their search rankings remained stable. This isn’t a minor fluctuation—it’s a fundamental transformation in how people discover and consume content online. The […]

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Googles December 2025 Core Update Is Live

Google’s December 2025 Core Update Is Live: Here’s What Changed

Posted on January 7th, 2026 by Usher Smith

On December 11, 2025, Google launched its December 2025 Core Update, the third major algorithmic shift of the year and arguably one of the most significant since March 2024. The rollout began at 9:25 a.m. Pacific Time and concluded on December 29, taking 18 days to complete. If your website has experienced dramatic traffic shifts […]

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Search Engine Alternatives

15 Search Engine Alternatives to Google for a Diverse Browsing Experience

Posted on January 5th, 2026 by Allen Glenn

While Google dominates the search engine market with over 90% market share, exploring alternatives can offer benefits like enhanced privacy, different search algorithms, specialised results, and a fresh perspective on how we find information online. Whether you’re concerned about data collection, looking for more specialised results, or simply want to diversify your digital habits, these […]

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9 LLMs You Can Try In 2026

9 LLMs You Can Try In 2026

Posted on December 29th, 2025 by Usher Smith

Large Language Models (LLMs) have transformed how we work, create, and solve problems. As we move through 2026, the landscape of artificial intelligence continues to evolve at a rapid pace, with each major model offering unique strengths and capabilities. Whether you’re a developer looking for coding assistance, a writer seeking creative inspiration, a researcher needing […]

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Google Introduces Social Channels in Search Console

Google Introduces Social Channels in Search Console

Posted on December 10th, 2025 by Allen Glenn

Google has unveiled an exciting experimental feature that’s set to transform how businesses track their online performance. On December 8, 2025, Google announced an expansion to the Search Console Insights report that now includes performance data for social media channels, marking a significant shift in how we understand digital presence. What’s New in Search Console? […]

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ChatGPT Atlas OpenAI Launches a Web Browser

ChatGPT Atlas: OpenAI Launches a Web Browser

Posted on October 27th, 2025 by Allen Glenn

In an exciting move that could redefine the way we browse the internet, OpenAI has officially launched ChatGPT Atlas, its first-ever AI-powered web browser. Unveiled in October 2025, this cutting-edge browser combines the functionality of a traditional web browser with the advanced capabilities of ChatGPT, offering users an intelligent browsing experience that is faster, more […]

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AI Tools for Effective Email Marketing

How to Use AI Tools for Effective Email Marketing?

Posted on August 26th, 2025 by Usher Smith

Email marketing remains one of the most effective ways to engage with customers, build relationships, and drive conversions. However, creating and managing email campaigns can be time-consuming, especially as your list grows and as customer expectations for personalisation increase. Fortunately, Artificial Intelligence (AI) is changing the game by offering a way to automate many aspects […]

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What is an AI Marketing Agency

What is an AI Marketing Agency?

Posted on April 3rd, 2025 by Usher Smith

In today’s fast-paced digital landscape, businesses are constantly searching for innovative ways to stay ahead of the competition. Enter the world of AI marketing agencies —a revolutionary approach to advertising and customer engagement that leverages artificial intelligence (AI) to transform how brands connect with their audiences. If you’ve ever wondered what an AI marketing agency […]

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10 Simple Steps to Launch Your Career in Digital Marketing

10 Simple Steps to Launch Your Career in Digital Marketing

Posted on January 20th, 2025 by Usher Smith

Digital marketing has taken the world by storm, shaping how businesses connect with their audiences. But what exactly is it? Digital marketing involves using online platforms and strategies to promote products or services. It’s a dynamic and ever-evolving field that offers exciting career opportunities for those ready to dive in. Why should you consider a […]

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Google’s December 2024 Core Update

Google’s December 2024 Core Update – Fully Explained

Posted on January 2nd, 2025 by Usher Smith

Google’s latest December 2024 Core Update has caused quite a stir in the SEO world. If you’ve noticed shifts in your website’s rankings or traffic, you’re not alone. These updates aim to enhance user experience, making it crucial for webmasters to stay informed and adapt quickly. But what exactly does this update entail, and how […]

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